Cash Is King!!

“Warren Buffett once said, “Only when the tide goes out do you discover who’s been swimming naked.”

So, picture this: you’re running the biggest water company in the UK. You’ve got 15 million customers, rivers practically flowing through your spreadsheets, and enough pipes underground to knit a sweater around the planet. Thames Water — that’s you. On the outside, things look fine. Your assets are worth a jaw-dropping £20 billion. You’re not exactly broke… right?

Well, here’s the kicker: despite all those assets, you’re bleeding cash. And not in a “we’ll sort it next month” way — in a “we’re going to run out of money every single year for the next five years” kind of way. That’s right: projected negative free cash flow of £5 billion. Oof.

Why? Because even though you’re technically valuable on paper, paper doesn’t pay contractors. Or interest. Or environmental fines. And the dividends paid out to shareholders? Yeah, those didn’t help. Add in a tidal wave of debt, and now you’ve got the government sniffing around, wondering if they need to step in before Britain’s biggest utility goes belly up.

The wild part? Thames Water could still report profits. But they can’t pay their bills. And that’s the difference between looking rich and actually having cash in hand.

Lesson: profit is theory, but cash is rent, payroll, and whether the lights stay on. In business, being “asset rich” but “cash poor” is like owning a Ferrari with no petrol money — impressive, until you’re stranded on the M25.

It’s easy to look at a company like Thames Water and think, “Well, that’s just corporate chaos — not my problem.” But the truth is, what happened to them is something that sneaks up on a lot of small businesses, just on a smaller scale.

You can be wildly profitable on your P&L but still be knee-deep in panic if that profit’s tied up in unpaid invoices, stock that’s not moving, or work you’ve done but haven’t billed for yet. Want a quick gut-check? Ask yourself: 

“If no money came in for the next 30 days, how long could I keep the business alive?” If that answer makes your stomach clench, it’s not profit you need to worry about — it’s cash.

Disclaimer: Paul Stankiewicz is the owner and principal at Paul Marks & Co Chartered Accountants which is the trading name of Paul Marks Ltd a Limited Company registered in England and Wales (registered number 4487645).This article is designed for the information of readers only and is the opinion of the author only. Readers should not act on any of the information contained in this article without seeking professional advice. Nothing in this article constitutes advice, nor does the transmission, downloading or sending of any information or the Material create any contractual relationship. Links to third party websites are provided as a convenience to the reader, Paul Marks Ltd does not control and is not responsible for any of those websites or their content. Paul Stankiewicz and Paul Marks Ltd accepts no liability or responsibility whatsoever for any loss or damage suffered by any user of the information contained on or accessed through this article or the Material downloaded.